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Choosing a tool · 8 min read

Looking for a SendPulse web push alternative?

SendPulse is a multichannel marketing platform — email, chatbots, SMS and web push in one account. Its web push free plan covers 10,000 subscribers, and branding removal, API, segmentation and A/B tests are on the paid Pro plan. Here’s a fair comparison, read from SendPulse’s pricing page on Nov 12, 2026.

Updated By the Pusharoo team
In short
  • SendPulse web push Basic is free up to 10,000 subscribers (pricing page, Nov 12, 2026).
  • Pro is $24/month billed monthly or $19.20/month billed yearly at 30,000 subscribers, and adds branding removal, API, segmentation and A/B testing.
  • SendPulse’s strength is email, chatbots and push in one account; Pusharoo does web push only.
  • Pusharoo has no paid tier: segments, A/B tests, REST API and no branding are included for every list size.

At a glance

PusharooSendPulse web push (Nov 12, 2026)
Free planUnlimited subscribers, sites and campaigns, for lifeBasic: up to 10,000 subscribers
First paid stepNone — no paid planPro: $24/mo monthly, $19.20/mo billed yearly ($230.40/yr) at 30,000 subscribers
Branding removalNo branding to removePro feature
APIREST API includedPro feature
SegmentationUnlimited segments includedPro feature
A/B testingIncluded (50/50 or send-the-winner)Pro feature
Other channelsWeb push onlyEmail, SMS, chatbots, more (separate pricing)
Free-plan supportDocs and guidesChat for the first 30 days after registration, then email and help desk

Source: sendpulse.com/prices/webpush, read on Nov 12, 2026. Prices exclude tax and change; check before deciding. SendPulse is a trademark of its owner; we’re not affiliated.

Where SendPulse is the better fit

  • You already send email or run chatbots in SendPulse and want one contact database and one bill.
  • You want web push to sit inside multichannel automations (its “Automation 360” integration is listed on Pro).
  • Your list will stay under 10,000 and you don’t need segmentation, API or branding removal.
  • You value chat support and are happy to pay for it.

The real differences for web push

For a site that only needs browser notifications, the gap is mostly in what the free plan leaves out. On SendPulse’s free plan you send to everyone or nobody: segmentation, A/B testing and the API are listed on Pro. That’s fine for a small blog sending one update a week; it gets limiting once you want to send French copy to French browsers, a sale only to mobile visitors, or a win-back message only to people who haven’t visited for a month.

Pusharoo includes those from the start: segments (website, device, language, timezone, tags, custom events, seen/inactive/joined in N days, clicked or never clicked), scheduled and repeating campaigns, drafts, automations (on subscribe, custom event, tag set, click or inactivity, with waits and “stop if event”), A/B tests (50/50 or send-the-winner), up to two action buttons, RSS-to-push, a server-to-server REST API, signed webhooks and a JavaScript API. There’s no subscriber meter, so a list growing from 9,000 to 90,000 doesn’t change anything.

What happens as your list grows

SubscribersPusharooSendPulse web push
Up to 10,000$0$0 (Basic, without Pro features)
30,000$0$24/mo monthly or $19.20/mo billed yearly (Pro)
Above 30,000$0Higher Pro tiers by subscriber count — see SendPulse’s plan builder

We only list the tiers SendPulse’s page showed on the day we read it; its plan builder prices larger lists separately.

Switching from SendPulse

Push subscriptions are tied to the VAPID key of the service that created them, so no provider can silently copy another’s list. When you switch, visitors re-subscribe to the new service: run both for a few weeks, point your prompt at the new one, and keep sending from the old one until its list shrinks (step-by-step switching guide).

Practical order: create your Pusharoo site, upload sw.js to your root, replace SendPulse’s script with Pusharoo’s snippet, and keep SendPulse active for sending until most active readers have re-subscribed. If SendPulse’s worker used the same file name, replace it — a scope can only have one service worker.

Is Pusharoo right for you?

Where Pusharoo is not the right pick: it does web push only — no native app push, email, SMS or WhatsApp — and there are no ready-made store plugins or geo-location targeting. Ecommerce triggers such as cart reminders work through events you send (Pusharoo.track() or the REST API) plus an automation, which takes a little setup. iPhone and iPad subscribers need iOS/iPadOS 16.4+ and your site added to the Home Screen — that’s Apple’s rule for every provider.

If web push is the channel you need, create a free account, follow the five-minute setup, and compare both on a staging page before switching.

Questions

Is SendPulse web push free?

Yes, up to 10,000 subscribers on the Basic plan, according to SendPulse’s pricing page (Nov 12, 2026). Segmentation, API, A/B tests and branding removal are listed on the paid Pro plan.

Can I move my SendPulse push subscribers?

Not directly. Subscriptions are tied to the sending service’s VAPID key, so visitors re-subscribe when you switch. Run both services in parallel for a few weeks.

Does Pusharoo send email like SendPulse?

No. Pusharoo is web push only. If you need email and push in one tool, SendPulse may suit you better.

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